Founder Sachin Agarwal was recently interviewed and when describing his service he likened it to one for Lifestreaming. Below is an excerpt from the interview.

Jim:  What do you call your site…a blog? Microblog? Microsite?

Sachin:  Definitely not a microblog

Most closely, yes we are a blog. However, we want to move away from that term. “Blogging” scares people. It’s always meant long text posts, not rich media. Too many people have set up blogs and abandoned them, to want to try another one.

Recently people have been using “life streaming” which was coined by Steve Rubel. It seems pretty accurate. This is my life, in photos and video and text, on my website.

via Posterous – Interview with Founder Sachin Agarwal on

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